With access to the highly skilled Sydney website design team at Demonz Media, D SEO can develop and reprogram existing web applications to make them SEF (Search Engine Friendly). We can program across different platforms and operating systems including C# .NET & PHP for Unix and Windows in order to create feature rich, search engine friendly web applications. Some of our SEO development services are listed below.
'Link Baiting' is the art of generating useful content and tools related to your industry in order to build a strong network of inbound links (links to your site). D SEO can create and promote your online tools which will enhance the experience of your users and improve the performance of your site in search engines.
Flash and AJAX can add a whole new level of interactivity and user experience to websites. However these technologies have always created issues for SEO due to the dynamic way they handle content. Although Google has recently released technologies which allow bots to crawl Flash documents, the solution is far from perfect.
D SEO have the solution! We can make unobtrusive alterations to your Flash documents and AJAX applications which will allow search engines to index this content. The result? A richer online experience without compromising SEO.
A solid site architecture is the foundations of good SEO. We will map the various sections of your site to analyze the SEO effectiveness of its current structure, and make recommendations for improving SEO performance.
Good URL structure is important to SEO, especially where web applications are concerned. A common issue with URL structure is the overuse of query string parameters, e.g. http://www.example.com/index.html?id=12345. While query strings are okay, excessive use where the URL contains 3 or more parameters (or the query string becomes excessively long) can confuse search engines. In order to fix this, D SEO can use server-side technologies to 'rewrite' query string based URLs into a SEF friendly format. Currently this service extends (but is not limited to) IIS and Apache web-servers.
Do you own a large, database driven website with thousands of 'deep' links? D SEO can use your existing database to generate XML sitemaps for submission to search engine. Even on smaller sites this is a fast way to help search engines find and prioritise the pages of your site.
Product feeds are an upcoming technology for eCommerce sites which are becoming increasingly beneficial. Like an RSS (Really Simple Syntax) XML feed for news-readers, product feeds provide a stream of information about your eCommerce site as it gets updated. This feed contains product information, prices and a link to your site which is used by third parties such as Google Product Search and comparison shopping sites. This feed can be automatically populated out of your product database. The marketing benefits of creating a feed once and using it many times to promote your site can be very significant.
Forms are the building blocks of web applications, and no developer could be without them. However, unlike human users search engines cannot input text into forms or hit submit buttons. As a consequence, your information resource may be locked behind forms to search engine bots. The result is the 'deep' web which is not indexable by search engines. The solution?
By improving your site architecture and providing an alternate path for search engine bots to index, D SEO can help you optimise your forms based 'deep web' content. In combination with other technologies (such as XML sitemaps) we will help search engines find and rank the content of your forms based web applications.